BHIRAWA

JURNAL PEMASARAN DAN PERDAGANGAN

JOURNAL OF MARKETING AND COMMERCE

ISSN: 2337-523X


Welcome to BHIRAWA – Journal of Marketing and Commerce

We invite unpublished research, empirical study, book review, short communication and high quality research work pertaining to the recent developments and practices in the areas of Direct Marketing, E-Commerce, Global Business, Health Care Administration, Labour Relations, Marketing Research, Marketing Theory and Applications, Trading, Purchasing/Materials Management, Retailing, Sales/Selling, Services, Technology/Innovation as well as emerging paradigms in allied subjects.


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Announcements

 

CFP: Call for Papers

  
Dengan ini kami mengundang penulis untuk mengirimkan manuskrip ke Jurnal Bhirawa.  
Posted: 2019-06-11 More...
 
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Vol 6, No 1 (2021): July

Table of Contents

Articles

E-Image, Service Quality, Relationship Marketing Effect On Company Reputation And Its Impact On Business Performance On Wedding Organizers In Bogor
Arie Nurul Huda, Derriawan Derriawan, Supriadi Thalib
Abstract views: 520 | Untitled views: 504
Untitled
p.1-12
Pengaruh Persepsi, Perilaku, dan Kepuasan Konsumen Terhadap Keputusan Pembelian Bakpia Tugu Jogja Dengan Kepercayaan Sebagai Variabel Intervening
Lilis Sulistyani, Yesi Aulia Umi
Abstract views: 1177 | Untitled views: 807
Untitled
p.13-21
Kinerja Keuangan Pada Perusahaan Manufaktur
Rina Ani Sapariyah, Ronny Setyawan
Abstract views: 192 | Untitled views: 231
Untitled
p.22-29
Dampak Pengembangan Sumber Daya Manusia, Budaya Organisasi Dan Perilaku Kerja Inovatif Terhadap Kinerja Pegawai Sekolah Tinggi Manajemen Informatika Dan Komputer (STMIK) AUB Surakarta
Ifah Lathifah, Ardhya Febri Kurniawati
Abstract views: 1220 | Untitled views: 993
Untitled
p.30-39
Peran Mediator Kepuasan Terhadap Loyalitas Yang Ditinjau Dari Aspek Kualitas Pelayanan, Harga Dan Produk Pada PT. Bni Life Insurence Solo
Denny Mahendra, Jarot Santosa, Aris Tri Haryanto
Abstract views: 220 | Untitled views: 138
Untitled
p.40-46
Dampak Fintech Syariah Dalam Meningkatkan Keuangan Inklusif Pada UMKM Di Indonesia
Ika Swasti Putri, Siti Hayati Efi Friantin
Abstract views: 2635 | Untitled views: 1840
Untitled
p.47-54
Kinerja Karyawan yang dipengaruhi Pelatihan, Motivasi, dan Lingkungan Kerja di CV. Solo Abadi
Hudalil Mutaqin, Heriyanta Budi Utama
Abstract views: 222 | Untitled views: 178
Untitled
p.55-64